[上海]瑞蕨（上海）营销策划有限公司

职位：Digital Market Intern
发布时间：2026-05-20
工作地点：上海
信息来源：前程无忧(51JOB)
职位类型：全职
职位描述
专业1:中文
职能类别:市场分析/调研人员
WHO ARE WE?

We are a leading INDEPENDENT BRAND MANAGEMENT agency that develops, manages, and distributes brands across China and Southeast Asia.

RedFern Digital is responsible for the strategic direction, growth, and performance of some of the largest and most successful brands across a dynamic range of categories in the market, covering Research, Branding, Strategy, Social Media marketing, E-commerce & Technical Integration.

We don’t help brands. WE MAKE THEM HAVE IMPACT. Having impact means beating the market and your competitors at everything you do. Our insights, experience and kick-ass team mean that your brand is not only in safe hands but is about to thrive.

RedFern Digital is seeking a Digital Marketing Intern to join our international team to cultivate and support our clients.

If you love working in a fast-paced industry, we would like to speak with you!

RESPONSIBILITIES:
As a Digital Marketing intern, you are accountable for supporting the Senior Digital Executive team in terms of management and deliverables for clients across our brand portfolio to the highest quality.

i. Manage social media activities for the clients, including content marketing and campaign management on WeChat, Weibo, Douyin, Red, Facebook, Instagram, Tiktok and Youtube translate and localize provided material that can be used to for content posts, etc;

ii. Research and report on digital accounts in line with the client’s specification and demands and understand the competitive landscape in order to develop a digital strategy;

iii. Conduct marketing research to understand the latest digital landscape, and the marketing activities of the client’s competitors;

iv. Be willing to learn and adapt to managing new digital platforms that the agency may integrate into its service portfolio;

v. Pitch clients together with the senior team and create compelling presentations;

vi. Strategically advise clients with regards to marketing in China; including but not limited to social media marketing, KOL engagement and paid media;

vii. Other tasks assigned by line managers;

REQUIREMENTS:
i. Interested in digital marketing and with outstanding learning ability;

ii. Able to acquire new knowledge and skills in a short time;

iii. Able to work with the senior digital team on projects based on clients’ needs as a part of a team or individually as required;

iv. Bilingual fluency in Chinese and English；

v. Reliable and always able to meet deadlines；

vi. Heavy user of social media platforms, including but not limited to WeChat, Weibo, Little Red Book, Douyin, Bilibili, etc；

vii. Experienced in FMCG is preferred；

NOT A REQUIREMENT BUT GREAT TO HAVE:
viii. Research background is preferred, with a focus on market research rather than data science or modeling；

ix. Have business acumen and self-motivation, able to work proactively and solve problems with a “can-do” attitude；

x. Experience in the alcohol category is preferred；

WHAT YOU WILL GET FROM THE INTERNSHIP
xi. Opportunities for you to develop your digital marketing and research skills, along with your professionalism in the workplace;

xii. Recommendation letter and internship certificate if needed;

xiii. Potential to move into a full-time position based on your performance during the internship period； 公司简要介绍：
公司名称:瑞蕨（上海）营销策划有限公司
公司类型:外资（非欧美）
公司规模:少于50人
公司介绍:RedFern Digital is a China specific, full-service agency that helps brands navigate the digital ecosystem, increase their brand awareness and convert that awareness into sales. After 15 years in China, RedFern has grown alongside our clients, some of which are now among the most successful brands in-market.
瑞蕨(上海)营销策划有限公司（以下简称“瑞蕨”）是一家针对中国市场、为品牌提供综合服务的公司，我们为品牌提供专业对华市场指导、帮助品牌提升知名度并助其增长销量、赢得市场份额。经过15年在中国市场的历炼，瑞蕨与客户一同成长，并助力其中一些客户成为市场上最成功的品牌。

Our team specializes in Digital Marketing & Strategy, Consumer Research & Monitoring, Creative Design & Branding, Social & Paid Media, as well as Ecommerce and Technical Integration.
我们的团队由不同领域的专业人才组成，他们曾分别学习或从业于：市场营销、消费者研究与洞察、创意与设计、品牌策略、社交媒体营销、付费营销，以及电子商务和技术整合等专业领域。

Our background is commercial and our roots lie in Ecommerce and data driven analysis, together they derive actionable insights to optimize digital marketing strategies. We challenge our people to deliver measurable and successful campaigns for our brands no matter the budget, no matter the platform. We pride ourselves on our ability to commercially understand all aspects of the consumer journey from point of contact to purchase.
我们拥有商业业务的背景，强项是对于电子商务数据全面而深入的分析，从而帮助客户提出最有效的解决方案及战略以帮助品牌优化营销。无论多少预算、是哪个平台，我们竭力为品牌量身打造营销活动，并获得了显著的成果。另外，我们还具有深入而全面剖析消费者行为的能力，并为此深深自豪。

We’re a culturally rich team from all corners of China, with both education and work experience in overseas markets such as Australia, Germany, New Zealand, the USA and the UK.
我们是一个多元而国际化的团队，成员来自中国各地并有着包括在澳大利亚、德国、新西兰、美国和英国等国家和地区的教育或工作背景。

The experience within our team enables clear and transparent communication with our clients, ensuring that your values, USP’s and identity are represented strategically for the China market.
团队的经历和经验使得我们能更清晰而有效地与客户沟通，从而确保品牌所传递的价值和产品定位能够更准确而有力地代表品牌，并在中国市场站稳脚跟。