[上海]礼蓝（上海）动物保健有限公司

职位：Marketing & Social Media Intern
发布时间：2026-10-16
工作地点：上海
信息来源：前程无忧(51JOB)
职位类型：全职
职位描述
专业1:动物科学
专业2:市场营销（管理学）
福利:五险一金 带薪年假 带薪病假 绩效奖金 专业培训 定期体检
职能类别:品牌专员
Position Description:
? As the Pet Health Marketing & Social Media Intern, you will support the China Pet Health Marketing team in executing digital marketing, social media campaigns, and community engagement initiatives. In this role, you will gain hands-on experience in brand promotion across top Chinese social platforms (Xiaohongshu, Douyin), Social CRM (SCRM) management, and offline event execution.

Functions, Duties, Tasks:
? Content & Influencer Collaboration (KOL/KOC):
Understand brand positioning and product priorities across different portfolio lines; review and ensure the quality and compliance of promotional content and collaborations on key social channels (Xiaohongshu, Douyin).
? Creative & Marketing Asset Production:
Coordinate and follow up on the design, drafting, and production of foundational brand materials, digital visual assets, and marketing collaterals.
? Pet Community Engagement & Operations:
Assist in managing pet owner communities, fostering user engagement, and organizing routine online/offline interactive campaigns and discussions.
? SCRM Operations & Content Management:
Provide day-to-day operational support for the SCRM system, including categorizing, updating, and maintaining digital assets and content in backend databases.
? Offline Event Support:
Assist the marketing team in planning and executing offline brand activations, industry exhibitions, and pet-related promotional events.

Minimum Qualification (education, experience and/or training, required certifications):
? Education: Currently enrolled undergraduate or master's student in Marketing, Communications, Business Administration, Animal Science, Veterinary Medicine, or related fields.
? Availability: Able to work 3–4 days per week, with a minimum of 1 day on-site and flexibility to collaborate remotely.
? Top Skills:
? Active user and deep understanding of mainstream Chinese social media platforms (Xiaohongshu, Douyin, WeChat ecosystem).
? Strong communication, coordination, and multitasking skills with high attention to detail.
? Native fluency in Chinese and good working proficiency in English (written and verbal).

Additional Preferences:
? Prior internship experience in digital marketing, social media operations, FMCG, or pet industry.
? Long-term availability with high commitment is preferred (e.g., sophomore/second-year university students).
? Passion for pets (pet owner / pet enthusiast).
? Basic skills in copywriting, graphic design tools (e.g., Photoshop, Canva, Figma), short-video editing or AI agent.

Other Information:
? Location: Shanghai China Head Office 公司简要介绍：
公司名称:礼蓝（上海）动物保健有限公司
公司类型:外资（欧美）
公司规模:500-1000人
公司介绍:礼蓝动保Elanco创立于1954年，总部位于美国印第安纳州格林菲尔德。Elanco在全球拥有约１万名员工，通过提供创新型产品，专业知识和卓越服务，以预防和治疗食品动物和***动物的疾病，提升动物健康水平，为养殖户,宠物主，宠医，利益相关者和整个社会创造价值。

礼蓝之人力资源理念
礼蓝公司的人力资源理念以礼蓝价值观为基石：诚信至上,追求卓越,以人为本。